You didn’t start your business to blend in.

Branding & Website Design for Small Businesses With Big Dreams

Thoughtful branding and website design for East Tennessee small businesses that sounds like you, looks like you, and makes people stop scrolling long enough to notice you.

Brand Design ·

Website Design ·

Search Engine Optimization ·

Twisted Fibers WordPress website
Twisted Fibers logo

Design Services

Website Design

Custom website design in Squarespace or WordPress, built to look sharp, load fast, and turn visitors into inquiries.

Logo Design & Branding

A brand identity that actually looks like you, so every touchpoint (site, socials, business cards) feels like the same business.

Search Engine Optimization

Simple, effective SEO to help your business get seen online and reach more of the right people.

What's the process like?

1. Connect

You’ll reach out through my contact form, fill out a quick questionnaire, and if it’s helpful, we’ll hop on a discovery call to talk it all through. I start by getting to know your business, your goals, and the clients you actually want to attract.

2. Confirm

Once we’ve talked things through, you’ll get a proposal with dates, pricing, and the number of feedback rounds included, so nothing’s a surprise later. From there, you’ll sign the contract and pay the deposit, and we’re officially underway.

3. Create

I’ll start with a mood board or wireframe to lock in the creative direction, digging into your industry and competitors along the way. From there, I get to work and present the design, going through feedback together with the number of rounds always agreed on up front.

4. Celebrate

Once everything’s ready, it goes live. You walk away with something you’re actually proud to send people to, whether that’s a website link or a business card with your new logo on it, and it’s built to be easy to manage and grow with you.

Meet The Designer

I’m Kalie, an East Tennessee graphic designer with roots from the Pacific Northwest. I specialize in brand design & websites for small businesses. 

Kalie Sands, web designer and founder of Wild Heart Design, photographed in a field of flowers
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Kind Words from Amazing Clients

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Cades Cove Coffee Co Logo Design
Allison Rowden Photography Logo Design
All Area Construction Logo Design

New on the blog

Ready to bring your brand to life?

Got a project in mind, or still figuring out which package is right? Let’s get connected! I can’t wait to hear what you’re working on!

The Pour Guys WordPress website mockup