You didn’t start your business to blend in. Your website shouldn’t either.
Custom Website Design for Small Businesses
Your website should do more than just exist. It should reflect your business, connect with the right people, and actually support your growth.
Based in East Tennessee, working with small businesses locally and across the U.S.
Built on WordPress or Squarespace, depending on what makes the most sense for your business.
Your website is more than a digital storefront. It’s often the first impression someone has of your business and can shape whether they choose to reach out or keep looking.
I design custom websites for small businesses who are ready for something more intentional, creating sites that feel aligned, clear, and built to grow with your business.
Why your website design matters more than you think
Your website is often the first place a potential client lands, and they’ll form an impression within seconds. A site that looks outdated, loads slowly, or doesn’t clearly explain what you do will send people away before they ever reach out.
A well-designed website does the opposite: it builds trust immediately, communicates your value clearly, and makes it easy for the right people to say yes.
What Your Website Should Do
- Clearly communicate what you do and who you’re for
- Attract the right clients, not just more traffic
- Feel aligned with your brand and business
- Be easy to navigate and simple to manage
- Support your business as it grows
A thoughtful, intentional process behind every project.
A More Intentional Approach
Every website I design is built around your business, not a template. That means taking the time to understand your goals, your audience, and how your business actually works so your website doesn’t just look good, but works the way it should.
Discover Your Brand
We start by getting clear on your business, your audience, and what your website needs to do so everything is built on a strong foundation.
Design Your Website
Your website is designed to feel aligned, clear, and easy to use so it not only looks good but supports how your business works.
Display Your Business
Once everything is ready, your site goes live with a polished, professional presence that you’re confident sharing.
Custom Website Design, Built for Your Business
Every project is a little different, but most website designs fall within a similar range depending on the size, content, and functionality needed.
What's included:
- Coming soon landing page
- Custom website design (no templates)
- Mobile-friendly, responsive layout
- Content layout and guidance
- Basic SEO setup (titles, meta descriptions, image optimization)
- Contact forms + essential integrations
- Built on WordPress or Squarespace
A simple, intentional process:
1. Discovery
We start by getting clear on your business, your audience, and what your website needs to do. This includes taking a close look at what’s already working, identifying any gaps, and making sure we’re building something that truly supports your goals.
From there, we organize your content and map out your pages so everything has a clear structure. This step lays the foundation for your entire website and ensures nothing feels random or disconnected later on.
2. DESIGN
This is where everything starts to take shape. Your website is designed to feel aligned, clear, and easy to use so it not only looks good but supports how your business works day to day.
Every layout, color, and detail is considered with intention, making sure the final result reflects your brand and connects with the people you want to work with.
3. LAUNCH
Once everything is in place, your site is prepared for launch with a polished, professional presence. We make sure everything is working properly, responsive across devices, and ready to be shared.
You’ll walk away with a website you feel confident about and a strong foundation you can continue to build on as your business grows.
One-Page Websites
A simple, focused presence
Starting around $750
Multi-page websites
Strategic, fully built-out sites for growing businesses
Starting around $2,000
E-commerce websites
Online stores with more advanced functionality
Starting around $3,000+
Once I learn more about your business and what you’re looking for, I’ll provide a custom quote that reflects exactly what you need. No templates, no guesswork.
Need a payment plan? I offer flexible, interest-free options for up to 12 months.
On a tighter timeline? I can fast-track your project for an additional 20%.
Who I work with
I design websites for small business owners across East Tennessee, including Maryville, Knoxville, Alcoa, and surrounding areas, as well as clients across the U.S. Whether you’re a service provider, creative, contractor, or specialty retailer, I’ll design a site that reflects what makes your business worth choosing.
Why custom design over a DIY builder?
DIY Builder
Template everyone else uses
Looks like every other site in your niche. SEO is often an afterthought. Limited flexibility as your business grows.
Wild Heart Design
Built around your business
Designed for your brand, your clients, and your goals. SEO is built in from the start, not bolted on later.
SEO isn't an afterthought
Built With SEO in Mind
Every website includes foundational SEO like page titles, meta descriptions, and image optimization so your business has the best chance of being found by the people already searching for what you offer.
Web Design FAQs
Not sure which platform fits your business best?
Squarespace is an all-in-one platform that works well for small businesses that want a simple, low-maintenance site.
WordPress offers more flexibility and customization for growing businesses, blogs, or online stores.
Shopify is built specifically for e-commerce and is a great choice if selling products online is your main goal. It makes managing inventory, payments, and shipping straightforward while keeping your shop looking professional.
I can help you choose the platform that makes the most sense for your goals, budget, and comfort level with ongoing updates.
Every website I build includes basic on-page SEO such as page titles, meta descriptions, and image optimization. These foundational steps help search engines understand your content and improve how your site appears on Google.
If you are ready to take your visibility further, I also offer an in-depth SEO package that includes keyword research, content planning, and local search optimization to help your business reach the right audience.
Yes. I offer maintenance packages to keep your website running the way it should. If your site is self-hosted, monthly plans are available. If your site is hosted on my server, annual maintenance includes all updates and monitoring.
Regular care keeps your site secure, fast, and worry-free so you can focus on running your business.
Absolutely. Every website I build is designed to be easy to manage, even if you are not tech-savvy. I’ll show you how to make basic updates like changing text or images, adding new pages, or uploading blog posts.
If you prefer a more hands-off approach, I can take care of ongoing updates through a maintenance package so you can focus on your business instead of your website.
This might be a good fit if...
- You feel like your current website doesn’t reflect your business
- You’re ready for something more polished and intentional
- You want to attract better-fit clients, not just more traffic
- You’re tired of trying to DIY everything
Ready to bring your website to life?
Let’s create a brand and website that feels aligned, intentional, and built for where your business is headed.
